Archives for May, 2012

Since Dr. Oz started a craze for Raspberry Ketones, NOW has looked into this with the idea of introducing a product to meet our customers demands. As always, NOW conducts an exhaustive investigation for any new product with many people and departments involved. Our Technical team does a literature review including product claims, toxicology and much more. Our QA team creates specs, talks to vendors and investigates details to make sure the product will be safe and efficacious. Our QC team is next involved with more research and pre-testing of ingredients and method development to make sure we can test for actives. Later, our Purchasing team is involved and eventually a product is bought, re-tested, manufactured, tested again and sold.